Latest Alcohol News
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Product NewsVK launches NPD inspired by student drinking trends
RTD brand VK expands its product range with an NPD inspired by university culture and student drinking trends
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Product News1664 Bière, Carlsberg Danish Pilsner and Holsten Pils launch new 10-pack PMPs
1664 Bière, Carlsberg Danish Pilsner and Holsten Pils have expanded their ranges with new 10-pack price-marked packs, exclusive to the convenience channel
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Product NewsHard Rock Cocktails partners with Co-op Wholesale for UK growth
Hard Rock Cocktails has teamed up with Co-op Wholesale to expand its ready-to-drink range across the UK
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Product NewsButcombe Original hits shelves in 440ml cans
Session bitter brand Butcombe Original has launched in a new 440ml can format, rolling out in four-packs
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Product NewsThe Flava People partner with Diageo for convenience-only Baileys sauce
Baileys Caramel Sauce will be available exclusively in Spar convenience stores
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Product NewsAu Vodka adds 0% abv Blue Raspberry to alcohol-free range
The drink was ’perfect for both parties or chilled nights in,’ according to Au
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NewsSmall businesses could see a £5bn Christmas boost in sales
Next month’s Small Business Saturday is hoping to promote a slice of the big Christmas spend for stores
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NewsWATCH: Violent robber uses wheelchair disguise to steal beer
A 19-year-old who pretended to be disabled to steal beer from a supermarket has been jailed for more than three years after violently attacking staff who challenged him
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Promotional FeatureBoost your beer sales for Christmas and New Year
Winter holidays are the time to celebrate booming beer sales. But how do you make sure you’re maximising space in the chiller while also enticing shoppers to trade up for their big bash? Here’s how prioritising premium can boost sales.
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Product NewsPernod Ricard launches PMPs for Malibu, Jameson and Absolut
Pernod Ricard is introducing PMPs for three of its key brands to help convenience retailers capitalise on premium trade-up opportunities this festive period
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NewsProlific Sussex Champagne shoplifter jailed
Sussex Police have convicted a man who stole almost £3k of alcohol and more from numerous stores
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Product NewsSidemen’s XIX Vodka eyes UK growth with Red Star Brands partnership
The Sidemen’s spirit brand looks to grow its off-trade distribution through a new partnership with Red Star Brands
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Product NewsBolero Winery launch exclusive range for London’s ‘premium independents’
Bolero Winery has partnered with CN Foods on an exclusive wine range targeting over 1,000 Greater London independent retailers
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Product NewsJam Shed launches first-ever TV ad thanks to £2m push from Vinarchy
Wine brand Jam Shed is launching its first TV ad thanks to a £2m investement from owner Vinarchy
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Product NewsFormer Tesco boss Sir Dave Lewis named Diageo chief executive
Diageo has appointed former Tesco boss Sir Dave Lewis as its new CEO
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Product NewsNirvana’s Chocolate Milk Stout returns for winter
Alcohol-free brand Nirvana Brewery has brought back its Chocolate Milk Stout (0.5% ABV) in time for winter
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Product NewsSupermalt rolls out winning designs from its ‘Design Your Can’ competition
The UK’s leading malt drink brand has selected three winners from its ‘Design Your Can’ competition
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Product NewsBrewDog spoofs own controversies in new marketing campaign
BrewDog has launched a nationwide marketing campaign that parodies the tabloid headlines that have followed the brand
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Product NewsHavana Club teams up with Martine Rose for limited edition bottle
Havana Club has launched a limited-edition Añejo 7 Años bottle designed in partnership with fashion designer Martine Rose, celebrating Caribbean heritage and creativity
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Product NewsNew sleeve design for Zubrówka Biała
Polish vodka brand Żubrówka Biała is now sporting a fresh ice-cold forest-inspired look