All Molson Coors articles
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Product NewsCarling to continue as Official Beer Partner of the Emirates FA Cup and Adobe Women’s FA Cup
Carling has extended its partnership as the official beer partner of both the Emirates FA Cup and Adobe Women’s FA Cup, with the deal running until at least 2027
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Product NewsCarling launches on-pack promo to mark three decades backing British football
Carling is celebrating three decades of supporting British football with an on-pack promotion featuring 1,000 hidden retro cans
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Promotional FeatureCrack open cider sales and tap into every occasion
From festivals and barbecues to impulse buys and planned gatherings, the right cider strategy can drive footfall, boost basket spend and keep your store front-of-mind for thirsty shoppers.
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Product NewsOrlando Bloom joins Staropramen in latest TV advert
Staropramen returns to TV screens with a new advert and summer marketing campaign called ‘The Dollycoaster’
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Product NewsMadri returns to TV screens with multi-million pound campaign
Summer campaign from Madrí Excepcional lager celebrates the ‘soul of Madrid’
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Product NewsAspall looks to elevate the cider occasion with new campaign
Aspall has unveiled a new campaign designed to position the brand as the drink of choice for elevated social occasions
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Product NewsRekorderlig launches Wild Berries and Peach-Raspberry in 500ml cans
The move provides consumers with more ways to pick up two of the cider brand’s most popular flavours
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Product NewsMadrí reveals first-ever on-pack promo offering tickets to All Points East
The beer brand is giving shoppers the chance to win VIP and general admission tickets to festival All Points East
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Product NewsBrits to spend almost £300m ahead of FA Cup finals this weekend
The matches are expected to deliver a “significant boost” to convenience retailers, according to Carling
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Features and analysisRaj Aggarwal Golf & Family Day 2025 raises £24,500 for Boparan Trust
The industry came together last week for the annual vibrant event honouring the legacy of Raj Aggarwal
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Products In DepthFive things you need to know about Beer & Cider
What is driving sales in the beer and cider category for independent retailers?
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Product NewsCarling brings back Emirates FA Cup on-pack promotion
In past years, the beer brand’s on-pack promotions have helped drive sales for retailers, said owner Molson Coors
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Product NewsMadrí adds alcohol-free offering with launch of Excepcional Zero lager
The NPD was a ‘natural evolution’ for the brand, according to Molson Coors
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Product NewsChanges at the top at Molson Coors announced
Phil Whitehead has been appointed president and chief executive officer of the EMEA & APAC division of Molson Coors
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Products In DepthSeven things to know about Low & No Alcohol
Are low and no alcohol drinks finally catching on with c-stores?
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Product NewsCarling announced as official beer of the Scottish Professional Football League
The partnership between Molson Coors and SPFL will run until “at least the end of Season 2026/27”
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Product NewsCarling’s limited edition Emirates FA Cup inspired cans make nationwide return
The cans arrived on shelves across all retailers at the end of September to build up excitement amongst football fans
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Product NewsStaropramen 0.0% and Drinkaware to promote drinking check at T20 Blast finals
Staropramen 0.0% has partnered with Drinkaware to promote its online Drinking Check
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Product NewsStaropramen partners with Paramount+ to offer a 30-day subscription to the streaming service
The beer brand is also offering consumers the chance to win one of 50 Everdure pizza ovens


















