Latest Soft Drinks News
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Promotional FeatureFunctional water: the category to watch in 2026
Supercharge your soft drinks selection by tapping into health trends to make functional water the focus of your new-year chiller.
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Product NewsKombucha brand Remedy launches biggest campaign to date
Leading kombucha brand Remedy has launched its biggest advertising campaign to date
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Product NewsMoju launches biggest TV campaign to date
Functional shot brand Moju launches its biggest TV media campaign to date, airing to the end of February
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Product NewsConvenience Store’s 2025 highlights: Soft drinks
A look back from Convenience Store at some of the best new soft drinks of 2025
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Product NewsPackaging revamp for Irn-Bru unveiled
The new, refreshed look for Irn-Bru will begin to roll out from this month
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Product NewsDiet Coke Cherry to launch as permanent variant in January
Diet Coke is launching a permanent cherry variant in January 2026, following the success of its limited-edition release earlier this year
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Product NewsCCEP crowns community champions in seasonal retailer campaign
CCEP announces winners from its latest festive giveaway
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Product NewsCalypso adds new range and reformulates in brand push
King Juice Europe has announced an expansion strategy for its Calypso brand including a new line of sparkling zero-sugar lemonades and a formulation refresh
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Product NewsCelsius launches four new zero sugar flavours in UK
Functional energy drink brand Celsius is launching four new zero sugar, fruit-forward flavours in the UK and Ireland from January 2026, including Sparkling Raspberry Peach and Sparkling Mango Lemonade.
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Product NewsBoost launches zero-sugar electrolyte water range at £1 PMP
Energy drink brand Boost has launched a zero-sugar water range with electrolytes
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Product NewsDash Water returns as official soft drink of Dry January 2026
Dash Water has returned as the official soft drink partner for Alcohol Change UK’s 2026 Dry January challenge
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NewsSoft Drinks Levy extended to cover milkshakes and dairy-based drinks
The Soft Drinks Industry Levy will be extended to cover milk-based drinks from January 2028, with the sugar threshold lowered to 4.5g per 100ml
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NewsACS calls for 12-month lead time for implementing energy drinks ban
The ACS responds to the Government’s planned ban of underage energy drink sales
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Product NewsRadnor Hills extends portfolio with second NPD launch in one month
Radnor Hills has launched a new juice drink available in three flavours from January 2026
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Product NewsPepsi Max launches three-day ice bar pop-up in London
Pepsi Max is opening a three-day ice bar pop-up in London’s Westfield Square from 11-13 December, offering free cocktails and games
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Product NewsCCEP launches Christmas giveaway for c-store retailers with £4k top prize
Coca-Cola Europacific Partners is offering convenience retailers the chance to win prize bundles worth up to £4,000 in a new Christmas giveaway
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Product NewsCoca-Cola Christmas truck returns for 15th anniversary tour
Coca-Cola’s Christmas truck is back for its 15th year, visiting 15 UK locations across the nation
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Product NewsSchweppes kicks off festivities with new promotion, campaign and variety pack
Coca-Cola Europacific Partners has launched Schweppes’ new ‘Fizz it up’ Christmas campaign, featuring a mixology gift box promotion
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Products In DepthFive things you need to know about Christmas Soft Drinks
Christmas delivers huge opportunities for convenience retailers to drive soft drinks sales if they get their offering right
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Product NewsCoca-Cola offers chance to win trips to Sweden’s Icehotel in festive on-pack promo
CCEP’s festive campaign offers eight trips to Sweden’s famous Icehotel plus thousands of instant-win prizes