Latest Soft Drinks News
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Features and analysisResponsible Retailing Week: Selling energy drinks
The government is proposing a ban on selling high-caffeine energy drinks to children in order to “protect their physical and mental health”
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Product NewsiPRO launches two top flavours into 550 Morrisons Daily stores
Drinks brand iPRO has announced its official launch into 550 Morrisons Daily stores across the UK
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Product NewsRobinsons launches glittery limited edition flavours for Wicked sequel
Robinsons has launched limited edition flavours with edible glitter to celebrate its partnership with Universal Pictures for Wicked: For Good
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Product NewsPlenish brings out an Ultra Ginger shot in market first
Plenish is strengthening its portfolio with a triple blend of ginger
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Product NewsMOJU adds Honey Lemon variant to Immunity Blends portfolio
MOJU is expanding its Immunity Blends portfolio with the new Honey Lemon 420ml Dosing Bottle
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NewsCircana category analysis: Soft Drinks
The latest analysis from Circana examines the soft drinks category in convenience in terms of value sales and market share
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Product NewsIrn-Bru unveils limited edition Winter Bru
Irn-Bru is launching a limited edition spiced cinnamon and ginger flavour for the winter period
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Promotional FeatureHow indulgent dairy drinks are driving sales for convenience retailers
With shoppers seeking affordable treats despite the cost-of-living crisis, FrieslandCampina highlights how indulgent dairy drinks are creating a £136m growth opportunity and how retailers can maximise sales with the right range and merchandising.
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Product NewsCelsius unveils Las Vegas Formula 1 competition
Energy drink brand Celsius has launched an exclusive competition aimed at motorsport fans across the UK and Ireland
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Product NewsPurity Soft Drinks appoints David Collard as new chairman
The owner of Juice Burst and Firefly appoints David Collard as chairman
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Product NewsRegal Foods acquires Suncrest drinks brand
Regal Foods of Bradford has announced the acquisition of drinks brand Suncrest
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Product NewsChocomel rolls out 300ml bottles after successful trial
New larger size Chocomel bottles are available now after trial success earlier this year
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Product NewsAqua Libra unveils rebrand and new blueberry pomegranate flavour
Aqua Libra refreshes its brand identity and introduces new flavour to its infused sparkling water range
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Product NewsJ2O Glitterberry returns with festive on-pack promotion
Limited edition grape, cherry and winter spice flavour with edible red glitter available now for 16-week run alongside promotional campaign across core range
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Promotional FeatureHow flavour innovation boosts cola sales in stores
With a growing shopper thirst for innovation in cola, Pepsi Max highlights the key opportunities for retailers, from bold tastes, to sugar-free choices and memorable campaigns.
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Products In DepthFive things you need to know about sports and energy drinks
Sports and energy is fuelling success in the soft drinks category for retailers
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Product NewsPurdey’s launches new flavours and refreshes brand look
Purdey’s has expanded its range alongside a reformulated Apple & Grape flavour and sleek new packaging design.
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Product NewsRed Bull announces its latest Winter Edition
From October a Fuji Apple & Ginger special is joining Red Bull’s Ediitions line-up
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Product NewsCoca-Cola launches Fantasy Premier League on-pack promotion
The activity looks to boost sales for retailers through Fantasy Premier League’s 11 million users
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NewsGovernment plans ban on sale of high-caffeine energy drinks to children
The government has launched a consultation on plans to ban the sale of high-caffeine energy drinks to children under 16, citing concerns about impacts on physical and mental health