Innocent Drinks has announced it’s expanding its coconut water range with a new 500ml format, created to “meet growing demand for convenient, on-the-go hydration,” it said.
Innocent’s coconut water is the fastest growing on the market, according to data from researchers Nielsen. The new single-serve pack joins the existing 1L sku, offering a practical solution for operators and consumers looking to tap into healthier drink choices.
The new product will be available from 18 of May on Amazon and in convenience channels, with an RRP of £2.50.
Nicki Garland, UK&I managing director at Innocent Drinks, said: “More people want simple, natural hydration they can grab on the go, and our new 500ml coconut water is designed to do just that. It’s 100% pure coconut water with nothing added, giving drinkers an easy way to offer a healthier choice without compromising on taste or quality.”
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