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Tech company ShopAi has announced the launch of its groundbreaking video conferencing system, integrating real-time multilingual translation, dual AI assistance and dynamic data visualisation.

All based within its web-based SAAS platform, the ‘revolutionary’ system represents a global first in business communication technology, eliminating language barriers while enhancing meeting productivity and data access.

The new offering builds on ShopAi’s established conversational AI platform, adding sophisticated video capabilities that fundamentally transform how international teams collaborate and access business intelligence.

“Business has always been global, but effective communication hasn’t,” said Ilann Hepworth, CEO of ShopAi. “Our platform eliminates the friction points in multilingual business meetings while adding intelligence that makes every conversation more productive.”

Participants can speak in their native language and hear others in their preferred language. This eliminates the need for interpreters or language-specific meetings, dramatically reducing miscommunication costs which are estimated at £180,000 annually per employee in international businesses.

It also provides audible data insights, answers questions and offers relevant information to all meeting participants. There is also an assistant which allows participants to request confidential information via text chat without disrupting the meeting flow

The new video platform also integrates with its newly released scheduling capabilities, allowing users to book meetings, send invitations, help with calendars and more. Transcriptions, summaries, reports and analysis are also provided.

“The post-meeting intelligence capabilities fundamentally change how organisations capture and leverage meeting content,” added Hepworth. “By automating the documentation process with AI, we’re not just saving time - we’re substantially increasing the business value of every conversation.”

Early adopters report significant improvements in meeting efficiency and international team alignment. One global retail organisation using the platform has reported a 42% reduction in meeting time while achieving better outcomes and stronger team alignment across language barriers, it says.

The system is available immediately as part of ShopAi’s Professional and Enterprise subscription tiers, with special migration packages for organisations seeking to replace existing video collaboration tools.

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