SPAR Jet Set Jackpot - Logo

Spar North of England shoppers dreaming of the holiday of a lifetime could win just that through James Hall & Co. Ltd’s latest customer campaign

Its Jet Set Jackpot is launching in stores from Thursday (3 July), one Spar North of England customer will win £10,000 through the campaign which runs until 13 August.

Free to play, customers can tap, match and win. A total pool of over 250,000 instant rewards is up for grabs featuring a fantastic range of big brand products from 23 of the biggest suppliers in convenience retail.

Customers can sign up to play at SPARjackpot.co.uk, and to be in with a chance to win an instant reward through the main game, they simply need to match a pair of icons. Playing for three days will open a bonus game where customers spin a wheel to win a guaranteed prize.

Winning customers will receive a text with a link to a digital voucher, which they can redeem at any of the participating Spars across the North of England.

SPAR Jet Set Jackpot - Spinner

The campaign is being supported by a comprehensive marketing plan including vibrant printed POS in-stores and a digital marketing campaign through social media channels, Google ads and Spotify.

As it has been with previous customer campaigns, the technology behind the Spar Jet Set Jackpot game was developed in partnership between James Hall & Co. Ltd and Abraxas Marketing.

Philippa Harrington, Marketing Manager at James Hall & Co. Ltd, said: “It’s what our Spar North of England customers have been eagerly waiting for – our summer campaign that incorporates an exciting new gamification element within it, delivering thousands of instant rewards on big name brands.

“We know Spar Jet Set Jackpot will take off with our customers and the promotion will land one of them with a £10k grand prize for a dream holiday. In its summer theme colours, it’s sure to create a sense of wanderlust throughout July and August.

“Whether it’s adventure, beach, city, cruise or a sporty holiday, one Spar North of England customer is going to have the time of their life by winning the £10k voucher, especially at a time when disposable income remains tight for huge number of people.

“We could not deliver the Jet Set Jackpot with our ever-supportive suppliers, and we’re incredibly grateful once again for getting the campaign off the ground.”

The full list of suppliers supporting the campaign is Britvic, Coca-Cola Europacific Partners, Nestlé Confectionery, Nestlé Beverages, AB InBev, Accolade, pladis, Walkers, AG Barr, Euro Brands, Funkin, Kelloggs, KP Foods, Mars, Molson Coors, Mondelez, Premier, Red Bull, Suntory, Tropicana, Warburtons, Fyffes, and Vimto.