Asda has ramped up the rollout of new Express convenience store by launching nine new stores in a week, as part of its mission to “bring unbeatable value to even more communities across the UK.”
The new stores reflect the group’s ambition to strengthen its presence in high-footfall urban areas, residential neighbourhoods and transport hubs - locations where it’s traditionally had a limited presence.
Seven new London stores will open this week at Tower Bridge, Greenwich, Limehouse Station, Harringay, Deptford, Whetstone and the former Arsenal FC club shop at Finsbury Park station.
Outside of the capital, two new stores will also launch this week in Botley (Southampton) and Stoke, bolstering Asda’s presence across southern and central England.
Each Express store offers over 3,000 branded and own label products. Open daily from 6am to 11pm, customers can expect a full range of fresh, ambient and chilled groceries, alongside beers, wines and spirits.
Additional services include Costa Coffee machines, ATMs, Amazon collections and returns, and on-demand delivery options through the likes of Uber Eats, Just Eat and Deliveroo.
All new stores will also be equipped with electronic shelf edge labels (ESLs) from day one, streamlining operations for colleagues and enhancing the shopping experience for customers.
Joseph Sutton, vice president at Asda Express, foodservice and fuel, said: “We’re thrilled to be opening nine new stores this week, including those in London where we’ve traditionally had less of a presence in convenience.
“These openings are a key part of our strategy to bring Asda’s unbeatable value to more urban areas and residential communities across the UK. We know customers have looked forward to these stores opening for a long time, and we’re delighted to welcome them in and offer outstanding value across their favourite products.”
Earlier this month, Asda opened a new Express store in Castleford, kicking off the latest phase of its rollout programme. Asda is targeting to open a further 10 Express stores before the end of the year, with a strong pipeline of further openings planned for 2026.
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