Sneak Energy has teamed up with hot sauce brand Flying Goose to launch a limited edition spicy energy drink.
Spicy Mango, Pineapple & Lime (RRP: £1.50/300ml) taps into the “spicy flavour” trend and “the shift towards non-alcoholic functional beverages”, said the energy drink brand.
It fuses Sneak’s core formula of health-boosting ingredients with Flying Goose’s signature Sriracha spice.
The zero sugar formula was crafted to deliver “cognitive energy and no crash, while bringing a spicy kick to your daily pick-me-up”, said Sneak.
Ashley Read chief executive at Sneak Energy said: ”At Sneak, we’ve always loved creating things that catch people off guard – and this one might be our boldest yet. Spicy drinks are having a moment, but we didn’t want to follow the trend. We wanted to blow it up. This collab combines the kick of Flying Goose with the clean energy boost we’re known for – no sugar, no crash, just chaos in a can.”
Sirinya Srichawla international brand manager at Flying Goose: “Flying Goose has always been about bold, expressive flavour – so when Sneak came to us with the idea of bottling our heat into an energy drink, we immediately saw the fun in it. Our audiences share that love for trying the unexpected, and this launch pushes our brand into a whole new world – one where Sriracha doesn’t just spice up food, but your entire day.”
The limited-edition drop is available on Sneak Energy’s website.
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